Florida Lottery

Simple Tricks & Nonsense created a CG-heavy spot for the re-branding of the Florida Lottery. The innovative graphics of a butterfly made of money and the fresh spirit shine through a mix of standard Florida icons, all while inspiring Floridians to imagine the possibilities of their dreams coming true.

Florida Lottery / St. John and Partners / Reel FX cg, color grading, compositing, matte painting, on set supervision, vfx supervisor